The future of retail: how e-commerce is evolving with Generative and Conversational AI
The retail landscape is undergoing a dramatic transformation, thanks largely to advancements in AI. In particular, e-commerce has been a fertile ground for the implementation of two groundbreaking AI technologies: Generative AI and Conversational AI. These technologies are not just reshaping retail, they are setting the stage for a future where personalised, efficient, and immersive […]
The role of Generative AI in modern retail: insights from Salesforce’s Connected Shoppers Report
The rapid digital transformation in the retail sector is more evident than ever, with a growing emphasis on utilising advanced technologies like Generative AI to enhance customer experiences. Salesforce’s latest Connected Shoppers Report reveals that more than 60% of retail decision-makers are planning to invest in AI technologies*, signalling the sector’s readiness for a tech-driven […]
Generative AI in online retail: the importance of guardrails
The digital revolution in online retail continues to surge forward with Generative AI at the forefront. As companies dive deeper into the vast potential of this technology, there’s a parallel need to ensure that we are using it responsibly. This is where the concept of ‘guardrails’ comes into play. In this blog, we’ll explore the […]
